For Dispensaries

Local Dispensaries & Chains

SM Services is the perfect partner for your medical marijuana or recreational cannabis dispensary. From SEO and display advertising to email and SMS marketing, we drive traffic to your website and through your store’s front door!

Maximize Your Dispensary Marketing with Display Ads

Today, most people today find out about new products, businesses, and services through online advertising. And of course, this includes those looking for CBD and cannabis products. Including display ads as part of a robust dispensary advertising campaign is a practical and effective way to significantly boost your website and webpage visibility.

In general, cannabis display ads are more difficult to position due to various laws about advertising this product between different states, and even between Canada and the United States. CBD display ads, due to the legal ability to sell and buy CBD in all states and across countries, are highly effective. This is why it is common to see hemp Facebook ads in your feed while cannabis ads are not supported on the platform.

It is also possible to focus on dispensary display ads that promote your business and brand and not a specific product. For many dispensaries, this is the ideal solution as it avoids the possible issues with cannabis display ads while still offering the benefit of quality branding for your business.

Let our team work with you to determine the best options in dispensary advertising to reach your target audience. Contact our dispensary advertising firm today to schedule a free consultation and get started. 

 

Invest in SEO as Part of Your Dispensary Marketing

Advertising online is a must for any dispensary. Customers in your local area, or those choosing to shop online, are interested in finding your business. However, this can only happen if your website is designed to maximize organic or paid search engine results that are carefully selected to match your dispensary marketing plan.

This all starts with developing a customized marketing plan for dispensary SEO. SEO, or search engine optimization, is not just keywords anymore. Instead, it is a complicated set of factors that are used in an algorithm to determine the relevance of your site to a keyword or phrase used in a search engine.

Different programs for CBD, marijuana, and hemp, including hemp Google marketing and hemp Google shopping, are also factors to consider when designing websites and social media posts. Integrating all of these components is part of the services we offer through our dispensary marketing services. Google shopping is used to compare products across sellers, while Google Marketing provides analytics to help your business determine how your marketing is providing results.

At SM Services, we have the experience and expertise to create comprehensive CBD SEO and cannabis SEO strategies that are unique to your target audience and your products. Through the strategic use of SEO, your business website moves up the SERP (search engine results page), ensuring your customers see your name first when they search for cannabis or hemp products. 

 

Email Marketing

Let us create and schedule click-worthy emails that can make the customers on your email list aware of new products, discounts, and other services. This form of marketing can also be used as an ongoing soft sell to educate your audience on the value of your brand or keep them engaged between purchases.

SMS Marketing

While most of us know the term “SMS,” did you know it stands for “short message service?” Let us draft and schedule eye-catching and witty messages to send to both your loyal and new customer base that will alert them about campaigns, promotions, news, updates, and more.

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